23 March 2021

Social media is one of the most powerful tools in this era. Whether you want to start a business, spread awareness, or want to be the next big thing, social media is your go-to option.

A lot of people know little bits about how social media works but fail to express their true selves on social media because they don’t know about the techniques and methods for building a strong presence online.

If you’re looking forward to growing on social media then you’re at the right place. Here are a few tips that can help you build a strong, organic presence on any social media platform of your choice!

1. Develop a Brand Image

You can identify most of the brands just by looking at their brand colours. This is one of the basics that you have to consider when creating profiles across all social media platforms.

It doesn’t matter if you go with the sleek, professional, minimalistic, subtle, loud, funky, or any other kind of image for your brand or yourself. You have to make sure all of your social media profiles have the same style and image.

The goal is to create a persona, so that anyone who visits any of your social media profiles, gets the same vibes as your website or the other social media profile that they have visited before.

Use the same profile and header photos as well as the same bio on all of your social media to build your brand image.

2. Understand and Analyse Your Audience

You have to research the demographics of your target audience. Once you’ve figured out the age group, gender, and interests of your audience, you have to create content according to them.

Make sure to write captions that the age-group would enjoy reading. Other than that, analysing the time when your audience is most active and posting content on it could do wonders for you.

3. Don’t Just Say it, Show it!

Captions, hashtags, and good SEO are highly important to make your posts reach the desired audience but it’s not enough.

Someone could see the post on their feed but just a good caption might not be enough to make them stay and read it all. It is a no-brainer that everyone loves good visuals.

It is recommended to create visually appealing posts. It’s best to hire a graphic designer like Rajeev Shinh to create engaging posts for your social media according to your needs.

Pictures are easy to scan and could turn algorithms in your favour when used right. For platforms like Instagram, you can plan a layout according to your aesthetics.

Build Your Social Media Presence With Rajeev Shinh
In the end, it all comes down to your creativity and approach in building a strong social media presence.

There is no magic spell to instantly become a sensation on social media but you can hire us and let us do the magic to create the most engaging social media posts for you.

Get in touch to request a quote.

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